UK newspaper The Guardian reported on the merger between the two companies in October 2005.

Present throughout the industry, Ipsos works with numerous partners to produce audience measurement data across different sectors, including radio listening, Internet use, and magazine and newspaper readership. More than a quarter of men say sexual jokes or stories at work are acceptable. This merger created our name: Ipsos MORI.” Ipsos, founded in 1975, is a leading market research agency assessing media audiences in over 70 countries worldwide. The King’s College London-Ipsos MORI partnership brings together leading researchers and public policy experts to help make sense of societal challenges in the UK and internationally. “Our name - Ipsos MORI - was formed in 2005 by the merger of Ipsos, founded in France in 1975 with its named (sic) derived from the Latin phrase ‘ipso facto’ and Market and Opinion Research International (MORI), founded in the UK in 1969. Ipsos is a leading research company with global reach. On July 20, 2020, the company said in this post on its website that the name Ipsos MORI “doesn’t mean anything.” At Ipsos, we are passionately curious about people, markets, brands and society. not be disclosed or reproduced without the prior written consent of Ipsos. You will be working on some high profile surveys on behalf of different organisations including government bodies, the media, businesses and charities. Any queries you have that are NOT relating to your rewards can still be answered by the panel support team on:. The claim is false the company’s name was established in 2005 after a merger between two other companies that existed decades before the Covid-19 pandemic. Choose to build a career within the Field Team at Ipsos and you will be interviewing a variety of people in their homes about their interests, opinions and habits. For this you should login to the Ipsos iris rewards page or contact our colleagues at BI Worldwide at or on 01908 214707. A screenshot of the misleading post, taken on October 21, 2020Īn identical claim was also shared on Facebook here and on Twitter here and here.

Ipsos mori